Information architecture is not just for the Web: information architecture has a larger impact on many offline activities and affects our daily experience in many different ways.
Its contribution becomes crucial where complexity, unfamiliarity and information overload stand in the way of the user.

We would like to outline a unified model of information architecture able to traverse the diverse contexts we encounter daily, from digital to physical spaces, providing a conceptual framework for the design of cognitive and informational continuity between environments.

Within this model we propose to apply organizational and interactional models typically used on the Web to the design of physical objects and spaces.

We believe this evolution of information architecture is a strategic part of the general evolution of design, from the design of objects to that of processes: by enabling coherent bridge-experiences, information architecture can provide better and more satisfying Human Information Interaction (HII) in both worlds, online and offline.

(Presentation at EuroIA 2007, Luca Rosati & Andrea Resmini)

EuroIA 2007 PDF paper
From Digital to Physical Spaces (And Back)

Slideshare presentation
Towards a Cross-context IA